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For Immediate Release
Atomic High Performance Signs Professional Track Cyclist Njisane Phillip
Atomic High Performance is excited to announce they are teaming up Njisane Phillip for 2013 and 2014. Njisane is a sprint specialist on the track and Olympian representing Trinidad and Tobago. He finished fourth in Sprints at the London Olympics and is building towards a successful campaign for Rio 2016.
Njisane’s Felt TK1 will now take advantage of Atomic’s proprietary coatings and lubricants to help power him to the front of the pack. Phillip simply states, “Going fast is what I seek. With Atomic I go fast!” In his Atomic racing debut at the Manchester World Cup last weekend, riding our coated parts Njisane rode his fastest sea level 200m TT ever (9.936) to qualify third. He won the silver medal in the Sprint tournament for his best career World Cup result. This was also Trinidad & Tobago’s first World Cup medal.
Atomic High Performance is a company dedicated to developing cutting edge coatings, lubricants and components. Our athletes have won gold, silver and bronze Olympic medals, world championships and set world records using our products. We will always push the scientific boundaries in search of improvement and our products are extensively tested before they are sold to the public so you can get the most out of it.
For more Information on Atomic: www.atomicss.com
Atomic High Performance is excited to announce they are teaming up Leanda Cave for 2013 and 2014. Leanda is a four time world champion and the current Ironman 70.3 and 140.6 world champion, the first woman to complete the double in the same year. She has demonstrated the ability to dominate both short course and long course races.
Leanda’s Canyon Speedmax CF will now take advantage of Atomic’s proprietary coatings and lubricants to help power her to the front of the pack. Cave says, “Atomic High Performance is about efficiency and free speed on the bike. Whether it’s gained speed or using my watts more efficiently so I can run stronger off the bike, I know that Atomic is giving me an advantage. I am very excited to have Atomic supporting me as I prepare to defend my title at the Ironman World Championships. You can’t take the sun, heat and wind off the Queen K, but I know Atomic will make my time on the road much more enjoyable. “
Atomic High Performance is excited to announce they are teaming up Lauren Goss for
2013 and 2014. The fourth year pro is a national champion and the current leader of the Rev3 series long race series. Lauren has many pro wins including her Atomic debut at Rev3 Wisconsin Dells this year. She graduated Cum Laude with a BS in Biological Studies from Clemson University and began competing after graduation.
Lauren’s Cervelo P5 now takes advantage of Atomic’s proprietary coatings and lubricants to help power her to the front of the pack. Lauren says, “The first time using Atomic was the first time I had ever had the fastest bike split in a race … Riding almost felt effortless and maybe a little too fast for me! If you are not using Atomic then you must or you are missing out on a huge advantage in cycling.”
Atomic powered athletes had another great weekend competing by collecting nine wins over the weekend. Denis Dmitriev raced the Fenioux Piste International GP in France and won the Sprint tournament while taking second in the Keirin. Sarah Hammer, Missy Erickson and Kevin Mansker all raced the Marymoor Grand Prix in front of a sold out audience. Many track records fell to Atomic athletes over the weekend. Mansker broke the 200 meter and Kilo record, while Erickson and Hammer both broke the 500 meter TT record by over a second, then teaming up to break the Team Sprint Record. Sarah won the Sprint tournament, Team Sprint, Points race, Madison and broke the Pursuit track record. Erickson Repeated as the Keirin winner and took 500 meter TT and the Team Sprint with Hammer. Mansker won the Kilo TT and Keirin.
In triathlon Meredith Kessler continues her winning ways and doubles down to win the Ironman 70.3 Lake Stevens over the weekend. She is rolling through the season collecting victories on her way to Kona.
Exceptional athletes, exceptional results, Engineered Speed.
Atomic powered professional athletes had a very successful weekend racing triathlon, track and road. They tallied an impressive ten victories and we had several more on the podium. Here are some highlights from the weekend.
Meredith Kessler was in a terrible accident five weeks ago at the Eagleman 70.3. She was hit head on by an age group athlete and knocked unconscious. She received incredible medical attention and after several weeks off due to the seriousness of her concussion she was given the green light by her physicians to begin training again. This weekend she lined up among a very strong field at the Vineman 70.3. Her race could not have been scripted any better. She grabbed the lead on the swim and executed a perfect race winning the overall in a time of 4:13.18 and defended her 2012 title. Truly an amazing rebound from such a serious injury.
Tim O’Donnell shifted gears and raced the Boulder Peak Olympic distance race and brought home the win. This is just seven weeks after his course record win at IM Brazil. It is quite impressive that he can win at both distances in such a short period of time.
Last weekend Thomas Gerlach doubled up racing Saturday and Sunday. Saturday he managed the final spot of the podium at the Evergreen Triathlon. Sunday he came out swinging at the Pewaukee Lake Tri and brought home the win.
This weekend was the UCI sanctioned US Grand Prix in Colorado Springs. Our athletes took home an impressive six victories. Sprints were first on the schedule for the men and in the 200 meter qualification the three fastest qualifiers were all riding their Atomic coated components and they all broke the magical 10 second barrier. Kevin Mansker lead the way with Bernard Esterhuizen of South Africa a tick slower and Matt Baranowski filling out the top three. Bernard won the tournament with Kevin in second and Matt in fifth. Matt and Kevin teamed up with Nate Koch to win the Team Sprint event. The racing kept going and our athletes kept collecting wins. Bernard went on to win the Kilo while Matt won the Keirin.
Six time world champion and double Olympic silver medalist Sarah Hammer won the Omnium and Points Race followed home by Sofia Arreola in both events. Missy Erickson posted the fastest 200 meter time in the Sprint qualifications and came in fifth in the sprint tournament. More impressive was her second place in the Keirin.
We teamed up with the Kovalev brothers for their American racing debut at the Prairie State Cycling Series. Ivan Kovalev come out strong and won the first criterium of the eight race series.
This was without question an incredible weekend for Atomic athletes; they demonstrated the power of Engineered Speed.
For Immediate Release
Atomic High performance Signs Pro Triathlete Chris “Big Sexy” McDonald
Atomic High Performance is very excited to have Chris and his Big Sexy Elite team signed up for 2013. He began racing in 2002 and turned pro in 2004. Since then, Chris has won four Ironman championships and has raced over 36 Ironman distance races as a professional triathlete. An Australian native and currently living and training in Austin, Chris is known as a strong cyclist and holds several bike course records.
Chris says, “The biggest force we fight while chasing speed is resistance. The first time I used Atomic I immediately noticed a gain in speed and a reduction in effort. I was initially skeptical about another claim in a product helping in gaining speed, but now I’m a firm believer that Atomic really does provide what it promises.”
Atomic will also be working with the Big Sexy Elite racing team for 2013 and their athletes have been posting incredible results all season.
Atomic High Performance is a company dedicated to developing cutting edge coatings, lubricants and components. Our athletes have won gold, silver and bronze Olympic medals, world championships and set world records using our products. We will always push the scientific boundaries in search of improvement and our products are extensively tested before they are sold to the public so you can get the most out of it. To contact Atomic, please visit: atomicSS.com.
Atomic is proud to see TO take the win at IM Brazil with a new course record! Tim came out of the water at the front of the race, but that was the last time his competition was even close. He went on to open up an 11 minute (!) lead on the bike and then went on to put in the fastest run of the day. Great job Tim, keep up the great work.